Ways to increase traffic on your wordpress website
While discussing the ways through which one can increase the stakes from on a wordpress website one must know what wordpress actually is, how it functions, how can one make maximum use of its functions and offerings?, etc. When you deal with wordpress you should actually know every small detail about it only then can your wordpress website be carved in beautifully and can attract more traffic and views. So in other to do that, one must dive into these few basic questions along with their simple answers.
HOW TO INCREASE TRAFFIC ON YOUR WORDPRESS WEBSITE?
Create a target audience : When someone starts with a wordpress website he or she selects a type of audience. This could also be explained by saying that one should know what section of interest is being or is going to be targeted by him or her. Once a target audience is set, the writer must keep in mind that the content he or she produces is consumed by the user in a healthy way so that it helps in building a connectivity between the writer and the reader.
SERP’s (Search Engine Research Pages):
SERP’s are basically the pages that are visible to the user when they search for a query. The main component of SERP is the listing of results that are returned by the search engine in response to a keyword query, the pages may also contain other results such as advertisements as well. The results we see can further be differentiated in 2 types. One can be said to be the organic search (i.e. the search result of the query will be retrieved by the search engine’s algorithm) and sponsored search (i.e. the advertisements shown). The results are normally ranked by relevance to the query. Each result displayed on the SERP normally includes a title, a link that points to the actual page on the Web, and a short description showing where the keywords have matched content within the page for organic results. In case of sponsored results the advertiser chooses what to display.
Breadcrumbs are an important part of any good or well developed wordpress website. They help in navigating the users to the main webpage, thus the addition of such links help in attracting traffic. A breadcrumbs is a small text path, often located at the top of a page indicating where the user is on the site.
If we talk about headlines it is the most crucial part of the wordpress. Headlines should be crisp so that the user gets the gist of the explanation helping him in understanding the relevance of the text provided underneath. The headlines could be categorized into sub headings and sub – sub headings helping the reader in categorizing the content. These headings are a systematical approach towards a topic, thus helps in making the user read point to point information according his or her interest and skip the unwanted segments.
Interlinking is the process where your article has links to other articles on your site which is related to the current article, so the reader can click and be redirected to another article on your wordpress website.
Addition of Relatable posts:
Such posts could be added in order to make the blog more appealing and also posts like these attract attention of the users in a wordpress website. Addition of content that is desired by a major audience could be taken in consideration so as to keep user engagements in a wordpress website high. Posts that are retable to people on a daily basis could be approached by the writer in order to post quality content on wordpress such posts also be shared a lot by readers.
Optimizing the website speed: In this era of instant gratification, no one wants to wait for a website to load. If your website is slow, then users will simply leave your website before it even loads. The website speed could be optimized so that the reader doesn’t loose its interest on your wordpress blog because of buffering.
Be consistent with the updates so that reader gets the updated version of topic. One must curate content in a stipulated time period in order maintain regularity. When the consistency is maintained the user stays connected to the wordpress in order to see more work of the content created by the curator which is presented on other topics of his/her interest.
Exploring media platforms:
Explore as many social networks possible in order to promote your wordpress website. Exploring such platforms help in understanding the reach of each platform on topics of interest. With this practice one can post content accordingly and gain traffic on several sites in total will help in attracting traffic towards a particular wordpress blog.
Engagement on other platforms:
One must keep participating on other platforms so that he or she could grab the attention of other users towards a wordpress website. When one tries expressing thoughts and opinions on other blogs and webpages it in return helps in building a small community where people respect each others views and perceptions.
Building new online groups:
Build your own online groups so as to create a link between the readers and you. Such groups help in building connectivity between you and your readers and also is quite helpfull in getting feedbacks for your wordpress The readers get a space where they can help you in knowing your positives and negatives, thus helping you to further polish your skills. Such connectivity also helps in engaging the audience to a wordpress website.
Try gaining the attention of influencers:
Try to gain the attention of influencers so that they promote your wordpress on their personal networks which will in turn help in promoting your work. With this an organic reach is generated. Negotiations can also be done with some influencers in order to promote a wordpress website as it helps in attaining quality visitors.
One can add feedback forms which could further be shared on his or her wordpress website as a review of the reader. Testimonials could be collected by the users through approaching them directly. Ratings could be added to your wordpress, several such tactics could be used in order to gain traffic on a wordpress and in making it more interactive.
Tracking website traffic and user enagement:
Keep tracking the website traffic and user engagement in order to understand what interests the maximum number of audience on your wordpress.
SEO is a set of best practices that help you make your website more search engine friendly. Once your wordpress starts getting some traffic one must try to know how and from where these users are coming from, what are the reasons they are on your wordpress or what they do on your worpress website. This is where Google Analytics is used. It helps in tracking your website visitors and helps you to see traffic reports, engagement, and other user activity on your website. For instructions, see several step by step tutorial on how to install Google Analytics in WordPress via youtube with ease. When an individual uses Google Analytics he/she can have an access to what the users are doing when they visit his or her wordpress website.
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